Although China has made remarkable achievements in opening up the international market and expanding exports in recent years, the export volume of bearings has increased year by year, but most of them are cheap micro-small ball bearings. Taking 608ZZ bearing as an example, China is the world's largest producer of this kind of bearing, and one of the countries that export the most bearings. However, this type of bearing used in domestic air conditioners, vacuum cleaners and other household appliances is from Japan NSK. , KOYO and other companies imported. This situation is also a common phenomenon in China's host equipment. It illustrates the positioning of micro-small ball bearings exported from China in the low-end market.
Due to the limited capacity of the international market for low-grade micro-small ball bearing products, hundreds of thousands of enterprise products in China compete with the products of Russia, Romania and other countries for the market, forming a situation of oversupply, which is a low price. The main reason for competition.
At present, there are no fewer than 500 enterprises in China that carry out micro-small bearing export business through various channels, and the competition is fierce, resulting in mutual price reduction for the market.
The export price of spherical bearings with seats is relatively high, many manufacturers have launched, but do not consider the market capacity. At present, the export price of such bearings has dropped to 1/3.
At present, China's bearing products export channels rely on more middlemen, and entrepot trade accounts for a considerable proportion. In addition, there are few products that enter the market directly, and the specifications of the ordering goods are random, and the requirements of the end users are often unclear, which is not conducive to organizational production and is not conducive to after-sales service.
At present, foreign famous bearing companies have come to China to invest and set up factories, and the bearings are produced for domestic support and export. In the future, with the continuous expansion of production scale, its proportion of total bearing exports in China will continue to expand.
Some bearing foreign trade personnel do not understand the technology and the market, and the pre-sale, sale and after-sales service of the bearing export is not perfect, which has caused great difficulties in entering the OEM market.
Some foreign trade personnel with high quality of business, after mastering a certain market, immediately quit, set up a new company, and maliciously competed with the original market, disrupting the market and lowering the export price.
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