The sales data of the construction machinery industry in October showed that the sales of excavators, bulldozers and road rollers declined year-on-year. Under the environment of “Tiegongji†investment deceleration, the operating pressure of construction machinery companies increased significantly. Industry insiders pointed out that due to the difficulty in improving demand in the short term, the sales volume of construction machinery in the fourth quarter may show a sharp decline.
 Sales decline  “In general, the fourth quarter of each year is the peak season for the sale of mechanical products, but sales in recent months have continued to decline,†said a staff member of the securities department of a mechanical listed company. According to the latest sales data of construction machinery industry in October, the sales of excavators, bulldozers, road rollers and cranes all continued to decline, while the sales of loaders increased slightly, but the ratio was still 6.16%. The data showed that in December, 12 major bulldozer manufacturers sold a total of 737 units, down 21.34% year-on-year; 26 major excavator manufacturers sold a total of 8,922 units, down 27.75% year-on-year; 14 major truck crane manufacturers sold a total of 1,934 units. It fell by 5.93% year-on-year. According to export data, the export growth rate of construction machinery industry slowed down in October. The export of bulldozers, road rollers and loaders increased by 72.73%, 10.92% and 22.99% respectively. Compared with September, except for bulldozers, other products were exported. The growth rate dropped slightly. Although the leading enterprises in the machinery industry have accelerated the pace of overseas expansion, the future trend of construction machinery exports is not clear due to the impact of the expected increase in overseas economic recession.
Demand is difficult to pick up in the
short term. China Securities Journal reporter learned from a number of engineering machinery listed companies that the recent sluggish sales is a very common phenomenon. As the policy will not turn, the sales situation before the end of the machinery market is unlikely to rise significantly. From the domestic point of view, the scale of railway investment has decreased, construction progress has slowed down, and infrastructure projects such as highways have also been forced to slow down by monetary tightening. Since “Tiegongji†has always been a major customer in the construction machinery industry, the slowdown in demand has led to a significant decline in the growth rate of orders for related companies. At the same time, the continued fermenting of the European and American debt crisis led to a slump in external demand, and the export growth rate of the construction machinery industry declined. At the same time, overseas companies stepped up their mergers and acquisitions of domestic companies and expanded their domestic market share. It is worth noting that with the decline in sales data, the construction machinery industry may experience increased competition. On the one hand, the fluctuations in raw material prices have exceeded expectations this year, and the profit margin of the machinery industry has entered a downward channel. The decline in profit growth is faster than the decline in production and sales; on the other hand, the rapid expansion of construction machinery capacity in recent years and the current The demand tends to be weak and form a strong contrast, and the contradiction of oversupply will intensify.
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